Tuesday, October 1, 2013

"VKontakte" will block illegal downloading video - Proceedings

« VKontakte Photo: Catherine Shtukina

most popular in Russia social network “VKontakte” is developing a technology that should prevent its users to download this video gay pirate. This is “News” said Dmitry Mednikov, deputy general director of RTR. Information was confirmed by representatives of several other owners. Representatives of “VKontakte” declined to comment on the subject.

As you know, Google uses it owned the technology video service YouTube Content ID. Holder can register for this service as their own movie, and YouTube will not allow others to post similar videos – even in modified form (in a different size or quality, with carved fragments, etc.).

In June it was reported that “VKontakte” introduced a system of “digital fingerprint” for audio files.

August 1 in Russia in force “anti-piracy” legislation aimed at combating illegal videos. According to this law, the site without removing counterfeit video on demand holder may be blocked.

Administration “VKontakte” have agreed to the publication of legal video and remove counterfeits from RTR, “CTC Media” and “Amedia”. RTR video content can be seen as a player in his own “VKontakte” and created a broadcaster. “CTC Media” will use the social network has its own player Videomore, and “Amedia” – your application with reference to the company’s “Amediateka».

– As long as there is only one type of interaction: illegal content is removed in response to a request from us, – said deputy general director of “CTC Media” Sergei Petrov. – We look forward to the new tool, as it can greatly facilitate the fight against pirates.

The president said “Amedia” Alexander Akopova now illegal copies of movies found with conventional search engines. If the video is renamed, it is almost impossible to find it. The new system will eliminate this disadvantage.

– Manual “VKontakte” made the right move by starting to create such a system – explains Akopov. – I am glad that it was their own initiative.

general producer of online video service ivi.ru Sergei Kornihin believes that such a system is needed in the first place most social networks to make legal content and monetize your videos by selling advertising.

– Now they need to prove to advertisers that placed their content does not violate anyone’s rights – says Kornihin. – I think that it’s not even in the “anti-piracy” law. They deal with the beginning of the year the topic. The emergence of this technology will facilitate our work on removal of unlicensed video of “VKontakte”, but will first solve business problems most social networks.

According Kornihina, it is possible that the pirates eventually learn to circumvent the protection of “VKontakte”, as was the case with ContentID from Google. But the first time, the amount of work holders to remove pirated videos from social networks will be significantly reduced.

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