The founder and former CEO “VKontakte” Pavel Durov criticized redesign the social network, which now has been enabled for all users. According to the former head of the company, the web version of the site blocked “visual garbage” and distracting elements, painted in “cloudy gray background”, and focus on content is lost
The screen holds less content:. Width of the block with news narrowed by 28 pixels, and the height – 42 pixel calculated Durov. I did not like it and the logo: the word “VKontakte”, according to the creator of the social network, due to the composition better fit into horizontal cap than a new sign VK.
Durov acknowledged that the need to redesign “VKontakte” was long overdue. “However, the redesign not only meets the standards of 15-16 years (such as Material), but also reduces the usability of the resource, – he wrote -” All of these elements of the new design have been blindly copied from Facebook specimen 2012. Facebook was in these years forced to increase profitability within the framework of the IPO, so the design of the design sacrificed the interests of users for the sake of adding new ad units “.
The all-new design,” VKontakte “, which did not undergo a radical change with the launch of a social network in October 2006, was shown on April 1 on the same day it launched in test mode to a limited audience, and today -. open to all users
The changes were made for each site interface without exception as the team wrote, “VKontakte”, was done more.. understandably left menu, rewritten “Messages” from the ground up, improved layout photo section, a new section “Notifications”, introduced a new font, replaced by a Russian logo international (VK) and increased the width of the screen, allowing to fit more interface units and make room for new . functions
Source: Pavel Durov ( “VKontakte”)
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