The application of social network “Classmates” will function using augmented reality technology. This was reported by the newspaper “Izvestia”, citing its sources familiar with the plans of the company.
When you click a button in the application “Classmates” user on your smartphone Turn on the camera, when you move which the computer screen to open the page site, some design elements will “come alive”. For example the page background may become sea or emoticons can jump off the screen on the table. It is also possible to bring your smartphone camera at the human avatar and it may appear painted mustache, glasses, or hat.
The audience of “Odnoklassniki” is very conservative and mostly uses the web version of the site, the new feature will help attract users to mobile version, said in an interview with the head of web development department Badoo Alexei Rybak. Without interest augmented reality will marketers – you can use it to carry out unusual promotions, said the head of the Association of virtual and augmented reality Ekaterina Filatova
Source: “Izvestiya”
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