The crisis of social networks in Russia: what fate awaits” VKontakte “and” Classmates »
In Russia, there is a crisis of social networks, the number of Russians who come into popular social networks actually It has ceased to grow. However, it is worth noting that gradually increases the popularity of previously-visited social networking especially , writes Izvestia.
In his article publication uses data supplied by TNS. At the moment, only one social network “VKontakte” retains a significant increase in the number of users. Such popular social networks as “Odnoklassniki», Facebook and “My World” is contrary gradually lose visitors. The most noticeable drop in visitors from the social network “My World”, the network in the ranking is now in 4th place, and since the beginning of the year it surpassed the popularity of Facebook took the 3rd place.
And here at Instagram attendance is increasing gradually, at the end of 2012 attendance reached 2 million per month, in April the figure doctigla 11 million people. And in November 2014 it was a record 13.3 million visitors.
The head of the analytical center of Brand Analytics Svetlana Krylova commented on the rapid growth of some networks such as Instagram, LinkedIn fact that social networks are dynamic. Twitter The company almost did not increase the number of visitors in 2012 was 10 million visitors, and in 2015 10.8 million visitors.
But in the top three this year have changed, and now it closes the Facebook, which shifted “My World” in fourth place.
According to the author of the statistical service LiveInternet Herman Klimenko in the coming years, no growth of social networks is not planned, because the increase in visitors will be mainly due to the emergence of new users, grown up students.
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